Reasons for the Increase In the Demand for Herbal Products
The following are the factors that encourage the trend toward the use of herbal products:
1. Rise in the level of health awareness.
- There is considerable awareness of the health benefits offered by herbal products, and consumers are moving towards the use of such products instead of chemical ones.
2. Interest in natural ingredients.
- Herbal products tend to be safer, more effective and eco-friendly.
3. Global developments.
- The worldwide wellness trend has amplified the demand for Ayurvedic and herbal products both in India and outside the country.
4. Increased confidence in Traditional medicine.
- The pandemic underscored the need for herbal medicines to boost immunity, resulting in increased confidence in traditional medicines.
5. Governmental concerns.
- Agencies like the Ministry of AYUSH have supported the worldwide promo of herbal products, and Ayurveda products.
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