Challenges Faced by Universities in Promoting Courses

It is a common occurrence that Universities fail to retain a certain number of students or fail to reach out to students who are inclined towards enrolling.

1. Intense Competition

There are so many institutions offering very similar degrees or courses and finding an edge is difficult.

2. Limited Visibility

In some instances or due to the lack of a strong network reaching out to students outside of ones vicinity or even to students residing in other states can be quite a task.

3. Changing Aspirations

An increasing number of students are able to exercise their choices and with that, they are looking for more flexible and interdisciplinary programs.

4. High Marketing Costs

Adverts are perhaps the costliest means of outreach and even then they never are tailored to the right target audience and therefore tend to be unsuitable.

5. Student Retention